{"id":130,"date":"2016-12-19T11:16:43","date_gmt":"2016-12-19T11:16:43","guid":{"rendered":"http:\/\/yenimedya.aydin.edu.tr\/?page_id=130"},"modified":"2017-05-10T06:01:39","modified_gmt":"2017-05-10T06:01:39","slug":"ejnm_v01i1111","status":"publish","type":"page","link":"https:\/\/yenimedya.aydin.edu.tr\/tr\/ejnm_v01i1111\/","title":{"rendered":"ejnm_v01i1111"},"content":{"rendered":"

D\u0130J\u0130TAL SPOR \u0130LET\u0130\u015e\u0130M\u0130 BA\u011eLAMINDA T\u00dcRK M\u0130LL\u0130 TAKIMI\u2019NDA YA\u015eANAN KR\u0130Z\u0130N SOSYAL MEDYADA YANSIMASI<\/strong><\/p>\n

Ali YILDIRIM<\/p>\n

\u00d6Z<\/strong><\/p>\n

T\u00fcrkiye\u2019de sporda ya\u015fanan geli\u015fmeler \u0131\u015f\u0131\u011f\u0131nda bu ara\u015ft\u0131rman\u0131n amac\u0131, T\u00fcrk futbolunu etkileyen Arda Turan-Fatih Terim krizinin dijital mecralara nas\u0131l yans\u0131d\u0131\u011f\u0131 ve bu durumun Federasyon taraf\u0131ndan nas\u0131l y\u00f6netildi\u011fini ortaya koymakt\u0131r. \u0130kinci amac\u0131, g\u00fcn\u00fcm\u00fczde ileti\u015fim teknolojilerinin yayg\u0131nla\u015fmas\u0131yla sosyal medya mecralar\u0131n\u0131n \u00f6nem kazand\u0131\u011f\u0131 bir d\u00fcnyada dijital krizlerin spor kurumlar\u0131 taraf\u0131ndan nas\u0131l \u00f6nlenmesi gerekti\u011fine y\u00f6nelik \u00f6neriler ortaya koymakt\u0131r. G\u00fcn\u00fcm\u00fcz ileti\u015fim teknolojisinin sa\u011flad\u0131\u011f\u0131 yeni kamusal alanlar; Facebook, Twitter, Linkedin, Instagram gibi sosyal a\u011flard\u0131r. Bu a\u011flarda her g\u00fcn, her saat milyonlarca kullan\u0131c\u0131 ya\u015fanan toplumsal, siyasi ve sosyal geli\u015fmeler ile ilgili fikirlerini dile getirmektedir. Sosyal a\u011flar\u0131n g\u00fcc\u00fcne inanan milyonlarca kullan\u0131c\u0131, kamuoyu olu\u015fturmak, lobi yapmak ve ya\u015fanan olaylar\u0131 kritik etmek i\u00e7in sosyal a\u011flar\u0131 kullanmaktad\u0131r. Bu ba\u011flamda ara\u015ft\u0131rma, Twitter kapsam\u0131nda \u201cfatihterim\u201d etiketleriyle payla\u015f\u0131lan tweetlerle s\u0131n\u0131rland\u0131r\u0131lm\u0131\u015ft\u0131r. Milli Tak\u0131m kadrosunun a\u00e7\u0131kland\u0131\u011f\u0131 30 Eyl\u00fcl ile Ukrayna Ma\u00e7\u0131n\u0131n oynand\u0131\u011f\u0131 9 Ekim 2016 tarihleri ara\u015ft\u0131rmaya dahil edilmi\u015ftir. Ara\u015ft\u0131rma bulgular\u0131na g\u00f6re belirtilen tarihler aras\u0131nda \u201cfatihterim\u201d etkiketli 898 tweet at\u0131lm\u0131\u015ft\u0131r. Yap\u0131lan analiz sonu\u00e7lar\u0131na g\u00f6re bu tweetlerin y\u00fczde 81\u2019si su\u00e7lay\u0131c\u0131 mesajlar, y\u00fczde 13 n\u00f6tr, y\u00fczde 3 olumlu, y\u00fczde 2 \u00f6neride bulunan, y\u00fczde 1 de yol g\u00f6sterici \u00e7\u0131km\u0131\u015ft\u0131r.<\/p>\n

Anahtar Kelimeler:<\/em><\/strong> Dijital medya, dijital spor ileti\u015fimi, kriz ileti\u015fimi, sporda halkla ili\u015fkiler<\/em><\/p>\n

\u00a0<\/em><\/p>\n

REFLECTION OF CRISIS IN NATIONAL FOOTBALL TEAM TO THE SOCIAL NETWORKS WITHIN THE CONTEXT OF DIGITAL SPORT COMMUNICATION<\/strong><\/p>\n

ABSTRACT\u00a0\u00a0\u00a0 <\/strong><\/p>\n

The aim of this research in the light of developing Turkish sport, is to reveal the crisis that affecting football between Arda Turan who is player of national football team and Fatih Terim who is director of football in Turkey. And how it is evaulated in digital media and how Turkey Football Federation managed the crisis situation. Second aim of the research is to give solution how a crisis can be prevented in the social media world. Nowadays, new public sphere is Facebook, Twitter, Linkedin and Instagram etc. Lots of people writes their opinion via that social networks about social, political and economical conditions. Millions of user who believe in social media\u2019s power use it to create a public opinion, lobbying and ciritize the things. In that reason, the research includes only Twitter and \u201cfatihterim\u201d tag mesagges. The research covers from September 30 2016 which is explained the candidate team for Ukraine match, to October 09 2016. According to findings, 898 messages are sent in Twitter about \u201cfatihterim\u201d tag. 81 percentage of messages are accusive Fatih Terim, %13 of messages are neutral, %3 of messages are positive, 2% of messages are suggetion and %1 of messages are advisory.<\/p>\n

Keywords:<\/em><\/strong> Digital media, digital sport communication, crisis communication, sport public relations<\/em><\/p>\n

 <\/p>\n

TAM MET\u0130N
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PDF<\/a><\/p>\n

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KAYNAKLAR<\/strong><\/p>\n

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Sancar, \u00d6. (2016.10.12). Terime Belden A\u015fa\u011f\u0131 Vuruyorlar, Retrieved 14.12.2016, from http:\/\/www.ajansspor.com\/futbol\/millitakim\/h\/20161012\/Terime_belden_asagi_vuruyorlar_.html.<\/em><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

D\u0130J\u0130TAL SPOR \u0130LET\u0130\u015e\u0130M\u0130 BA\u011eLAMINDA T\u00dcRK M\u0130LL\u0130 TAKIMI\u2019NDA YA\u015eANAN KR\u0130Z\u0130N SOSYAL MEDYADA YANSIMASI Ali YILDIRIM \u00d6Z T\u00fcrkiye\u2019de sporda ya\u015fanan geli\u015fmeler \u0131\u015f\u0131\u011f\u0131nda bu ara\u015ft\u0131rman\u0131n amac\u0131, T\u00fcrk futbolunu etkileyen Arda… <\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-130","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/yenimedya.aydin.edu.tr\/tr\/wp-json\/wp\/v2\/pages\/130"}],"collection":[{"href":"https:\/\/yenimedya.aydin.edu.tr\/tr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/yenimedya.aydin.edu.tr\/tr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/yenimedya.aydin.edu.tr\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/yenimedya.aydin.edu.tr\/tr\/wp-json\/wp\/v2\/comments?post=130"}],"version-history":[{"count":4,"href":"https:\/\/yenimedya.aydin.edu.tr\/tr\/wp-json\/wp\/v2\/pages\/130\/revisions"}],"predecessor-version":[{"id":459,"href":"https:\/\/yenimedya.aydin.edu.tr\/tr\/wp-json\/wp\/v2\/pages\/130\/revisions\/459"}],"wp:attachment":[{"href":"https:\/\/yenimedya.aydin.edu.tr\/tr\/wp-json\/wp\/v2\/media?parent=130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}